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In the World Best Design Exchange 2003 Seoul, hosted by Korean Ministry of Industrial Resource, products of ENEX, as Korea¡¯s representative design products, were displayed along with other world¡¯s best design products.
The very spot was where more than 400 pieces of excellent design products, selected by design authorities of 12 countries including IDEA in the USA, Red Dot Awards in Germany and Golden Compass Awards in Italy, a very meaningful exhibition with world¡¯s masterpiece design products.
All through its participation in the exhibitions, ENEX acquired high lever of knowledge of design trends in developed world and maintained an international network in the related field, which became an opportunity to globalize its brand.
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After 2003, ENEX was again invited in ¡®World Best Design Exchange Seoul¡¯. This time, with larger scale compared with that in 2003, the exchange displayed 500 pieces of excellent design products authorized by design divisions in 16 countries world wide.
ENEX displayed its products in ¡®Hall of Design Future,¡¯ which accentuates features of design as competitiveness of a company, along with other products of Samsung Electronics, LG Electronics, Hyundai Motor from Korea, and also with products of world famous brands like Ferrari, BMW, Maserati, Harley Davidson, Alessi and Brown. ENEX, expanding its products which were limited to kitchen products in 2003, displayed other interior and furniture products like bed, sliding cabinet, dress room, and ornamented chest, and demonstrated fresh new sense of unique idea involving joint of living room and kitchen. |
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| ENEX was very successful at the 2007 Seoul Living Design Fair which is one of the most acknowledged interior trend and marketing fairs in Korea. The theme of its exhibition was 'Neo Nostalgia,' a new concept of lifestyle. Focused on Nostalgia, Communication & Relaxation, ENEX proposed various designs of tradition and modernity and technology-intensive paradigms through its futuristic "I-Edition" and "S-Edition", and reinterpreted traditional "Anchae" and "Choco Teak". |
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Design Korea-Beijing was hosted by Korea¡¯s Ministry of Industrial Resource and China¡¯s Department of Commerce in order to introduce Korea¡¯s design industry to Chinese market, in which ENEX participated as a representative brand of Korean kitchen furniture. Having introduced premium quality furniture, ENEX did not only introduce just the design, but established network with design experts of both countries and basis for shared information.
Stepping into China, for advancement of its globalization, ENEX, in this very exhibition, was able to show the best quality, the best design products, strongly proving its image as a Korea¡¯s representative design specialist company. |
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ENEX was invited to Design Korea Shanghai_ once again after The 2004 Design Korea Beijing_ as the leading kitchen designer of Korea. In this event, which was managed by the Ministry of Commerce, Industry, and Energy of Korea and the Ministry of Commerce of China, ENEX was assigned to the Hall of Premium Brands along with other leading companies of Korea. ENEX's unique color coordination, open layout, and ultramodern storage system were highly popular among customers who were looking for something striking and unique.
ENEX established the subsidiary company in China in 2003 to expand its business in China, and proved the superiority of its design through this event. |
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